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Mostrati risultati da 21 a 40 di 62
Titolo Data di pubblicazione Autore(i) File
Predict excessive use of massively multi-player online role-playing games: The role of social anxiety and identification with the character 1-gen-2017 Vergura, D. T.; Luceri, B.
Leveraging consumer's behaviour to promote generic drugs in Italy 1-gen-2017 Zerbini, Cristina; Luceri, Beatrice; Vergura, Donata Tania
Palm oil: with or without? The impact of claims on consumer perception. 1-gen-2018 Cristini, G.; Luceri, B.; Latusi, S.; Vergura, D. T.; Zerbini, C.
Effects of fashion blogger credibility, engagement and risk-taking behaviour on followers' shopping intentions. A study of Italian consumers 1-gen-2018 Mainolfi, Giada; Vergura, Donata Tania
E-Commerce e digital trasformation 1-gen-2018 Vergura, Donata Tania
E-commerce e digital transformation. Nuovi scenari per imprese omnicanale e consumatori on-demand 1-gen-2018 Vergura, D. T.
Product packaging and consumers’ emotional response. Does spatial representation influence product evaluation and choice? 1-gen-2018 Vergura, D. T.; Luceri, B.
Consumer Responses to Explicit Sexual Stimuli in Advertising: Artistic vs Provocative Style 1-gen-2018 Tedeschi, Marcello; Luceri, Beatrice; Latusi, Sabrina; Vergura, Donata Tania; Zerbini, Cristina
L'effetto della shopping orientation e del need for touch sulla propensione agli acquisti online 1-gen-2018 Luceri, Beatrice; Vergura, Donata Tania
The influence of users’ experience on the consumer decision making process. An empirical study on social e-word-of-mouth 1-gen-2019 Aiello, Gaetano; Luceri, Beatrice; Vannucci, Virginia; Vergura, Donata Tania
“Palm oil free” vs “sustainable palm oil”: the impact of claims on consumer perception 1-gen-2019 Vergura, D. T.; Zerbini, C.; Luceri, B.
A new model to predict consumers' willingness to buy fair-trade products 1-gen-2019 Zerbini, Cristina; Vergura, Donata Tania; Latusi, Sabrina
Consumers’ attitude and purchase intention towards organic personal care products. An application of the S-O-R model. 1-gen-2019 Vergura, D. T.; Zerbini, C.; Luceri, B.
How fair-trade claims and emotional empathy affect the consumer’s propensity to buy fair chocolate? 1-gen-2019 Zerbini, C.; Vergura, D. T.; Luceri, B.
Comportamento del consumatore e sostenibilità: un’analisi bibliometrica 1-gen-2020 Zerbini, C.; Luceri, B.; Vergura, D. T.
Satisfying Customers Through Premium Private Labels: Identifying Drivers of Customer Loyalty to the Retailer 1-gen-2020 Martinelli, Elisa; Vergura, Donata Tania
Sostenibilità ambientale e food packaging. Il ruolo del materiale nel processo di acquisto 1-gen-2020 Vergura, D. T.; Zerbini, C.; Luceri, B.; Cristini, G.
The effect of packaging material on consumer evaluation and choice: A comparison between glass and tetra-pak in the olive oil sector 1-gen-2020 Luceri, Beatrice; Vergura, Donata Tania; Zerbini, Cristina
Environmental sustainability and food packaging. The role of packing material in purchasing decisions 1-gen-2020 Vergura, Donata Tania; Zerbini, Cristina; Luceri, Beatrice; Cristini, Guido
Consumers’ attitude and purchase intention towards organic personal care products. An application of the S-O-R model 1-gen-2020 Vergura, D. T.; Zerbini, C.; Luceri, B.
Mostrati risultati da 21 a 40 di 62
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