Systemic reuse models for sustainable glass packaging design and innovation

The Italian glass packaging industry is the first in Europe, with 21.3% of production value. It has 14 companies with 39 factories, 7,800 employees and a growing annual turnover of 2.4 billion euros. This trend of production preserves, on the one hand, a good synergy concerning the recycling process, but at the same time, it needs to reduce environmental impacts through reuse practices. This research and analysis work was carried out in collaboration with a company that designs and produces glass packaging, focusing on and evaluating the current reuse and returnable-empty models, outlining the opportunities for a transition towards systemic business that stimulates innovation in new sectors. Subsequently, through a research-through-design approach, a second concept phase defines which guidelines to design packaging within returnable vacuum systems in new sectors and which strategies are feasible to start a transition.