While European consumers generally support the principles underpinning Food Quality Schemes (FQS) sales of certified products remain modest. This phenomenon is known as `attitude-behaviour gap' and considerable scholarly and policy efforts have been geared towards `filling' or `bridging' the gap. This study aims at casting new light on this `discrepancy' between consumers' sayings and doings through a study of everyday food practices connected to FQS. We used a qualitative, multi-method research design comprising extensive ethnographic fieldwork data, gathered from 41 households across seven European countries, including interviews, walk-along tours, and food diaries, in order to understand consumers' perceptions of FQS in relation to their everyday food consumption practices. Building on convention theory and Th ' evenot's work, we showed that food practices can be understood through different `regimes of engagement', namely different ways of thinking and behaving, following different logics corresponding to varying levels of knowledge and interest. We thus argue that the `attitude-behaviour gap' should be reconceptualised as the co-existence of multiple regimes of engagement, namely a dynamic and always evolving process of adjustment through which consumers understand and engage with FQS in everyday food practices.

European food quality schemes in everyday food consumption: An exploration of sayings and doings through pragmatic regimes of engagement / Amilien, Virginie; Discetti, Roberta; Lecoeur, Jean-Loup; Roos, Gun; Tocco, Barbara; Gorton, Matthew; Biasini, Beatrice; Menozzi, Davide; Duboys de Labarre, Matthieu; Filipović, Jelena; Meyer, Kathrin; Áron, Török; Veljković, Saša; Wavresky, Pierre; Haugrønning, Vilde; Csillag, Péter; Simons, Johannes; Ognjanov, Galjina. - In: JOURNAL OF RURAL STUDIES. - ISSN 0743-0167. - 95:(2022), pp. 336-349. [10.1016/j.jrurstud.2022.09.009]

European food quality schemes in everyday food consumption: An exploration of sayings and doings through pragmatic regimes of engagement

Beatrice Biasini;Davide Menozzi;
2022-01-01

Abstract

While European consumers generally support the principles underpinning Food Quality Schemes (FQS) sales of certified products remain modest. This phenomenon is known as `attitude-behaviour gap' and considerable scholarly and policy efforts have been geared towards `filling' or `bridging' the gap. This study aims at casting new light on this `discrepancy' between consumers' sayings and doings through a study of everyday food practices connected to FQS. We used a qualitative, multi-method research design comprising extensive ethnographic fieldwork data, gathered from 41 households across seven European countries, including interviews, walk-along tours, and food diaries, in order to understand consumers' perceptions of FQS in relation to their everyday food consumption practices. Building on convention theory and Th ' evenot's work, we showed that food practices can be understood through different `regimes of engagement', namely different ways of thinking and behaving, following different logics corresponding to varying levels of knowledge and interest. We thus argue that the `attitude-behaviour gap' should be reconceptualised as the co-existence of multiple regimes of engagement, namely a dynamic and always evolving process of adjustment through which consumers understand and engage with FQS in everyday food practices.
2022
European food quality schemes in everyday food consumption: An exploration of sayings and doings through pragmatic regimes of engagement / Amilien, Virginie; Discetti, Roberta; Lecoeur, Jean-Loup; Roos, Gun; Tocco, Barbara; Gorton, Matthew; Biasini, Beatrice; Menozzi, Davide; Duboys de Labarre, Matthieu; Filipović, Jelena; Meyer, Kathrin; Áron, Török; Veljković, Saša; Wavresky, Pierre; Haugrønning, Vilde; Csillag, Péter; Simons, Johannes; Ognjanov, Galjina. - In: JOURNAL OF RURAL STUDIES. - ISSN 0743-0167. - 95:(2022), pp. 336-349. [10.1016/j.jrurstud.2022.09.009]
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11381/2937835
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