We rely on the randomized activation of the heuristic of attribute substitution to analyze the effect of blood donation on donors' happiness. We randomly delivered two versions of a questionnaire where the happiness question is alternatively placed immediately before or after a categorical question asking about the blood donor condition of the respondent (non-donor, previously donor, donor). By comparing the answers given to the happiness question in the two versions, we find a positive effect of donating blood on donors' happiness. We discuss the pros and cons of this method to investigate the determinants of subjective well-being.
Estimating the effect on happiness through question randomization: An application to blood donation / Degli Antoni, Giacomo; Vittucci Marzetti, Giuseppe. - In: SOCIAL SCIENCE & MEDICINE. - ISSN 0277-9536. - 309:(2022), pp. 1-11. [10.1016/j.socscimed.2022.115255]
Estimating the effect on happiness through question randomization: An application to blood donation
Degli Antoni, Giacomo;
2022-01-01
Abstract
We rely on the randomized activation of the heuristic of attribute substitution to analyze the effect of blood donation on donors' happiness. We randomly delivered two versions of a questionnaire where the happiness question is alternatively placed immediately before or after a categorical question asking about the blood donor condition of the respondent (non-donor, previously donor, donor). By comparing the answers given to the happiness question in the two versions, we find a positive effect of donating blood on donors' happiness. We discuss the pros and cons of this method to investigate the determinants of subjective well-being.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.