A recent study investigated the optimal time to enter emerging industries, introducing the existence of a window of opportunity for firms. The present study doubted its validity in a situation labeled as ‘long-tail industry life-cycle’. It is proposed that the concept ‘window of opportunity’ could be valid also in long-tail industry life-cycle situations, but that in these cases several windows of opportunity could emerge, at the subsystem or component level, after the establishment of a dominant design at the product level. The crux of the problem, as detailed in the rest of the paper, is represented by product architecture.
Extending perfect timing theory: not just one but several windows of opportunity / Galati, Francesco. - In: TECHNOLOGY ANALYSIS & STRATEGIC MANAGEMENT. - ISSN 0953-7325. - 30:12(2018), pp. 1378-1391. [10.1080/09537325.2018.1472760]
Extending perfect timing theory: not just one but several windows of opportunity
Galati, Francesco
2018-01-01
Abstract
A recent study investigated the optimal time to enter emerging industries, introducing the existence of a window of opportunity for firms. The present study doubted its validity in a situation labeled as ‘long-tail industry life-cycle’. It is proposed that the concept ‘window of opportunity’ could be valid also in long-tail industry life-cycle situations, but that in these cases several windows of opportunity could emerge, at the subsystem or component level, after the establishment of a dominant design at the product level. The crux of the problem, as detailed in the rest of the paper, is represented by product architecture.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.