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EnglishThe relevance of alliances has increased significantly over the last few decades. While traditionally the relationships among competitors were seen as based on competition, recently a new approach, called co-opetition, sees the same relationships based on the cooperation among companies. Specifically, co-opetition is a concept that combines competition and cooperation, meaning that two or more competitors cooperate in order to create a bigger business pie, by simultaneously competing for bigger pieces. This paper analyzes a successful case of co-opetition in the context of Italian space and defense industries. The analysis is proposed in the form of a case study-based research, which was carried out through a questionnaire survey and some field interviews with managers of a consortium and an engineering company belonging to the consortium investigated, specialized in the design and implementation of complex applications. By presenting a successful case study, this paper aims to highlight the benefits of the co-opetition model undertaken by the company, thus providing useful guidelines for co-opetition in similar context.
| Tipologia ministeriale: | Articolo su rivista | |
| Appare nelle tipologie: | 1.1 Articolo su rivista |
File in questo prodotto:
| File | Descrizione | Tipologia | Licenza | |
|---|---|---|---|---|
| 2011_Successful co-opetition strategy evidence from an Italian consortium.pdf | Documento in Post-print |  | Administrator Richiedi una copia |
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